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RELEASE NAME....: Lynda.com.Competitive.Strategy.Fundamentals-ELOHiM
RELEASE DATE....: 2014-10-31
RELEASE SIZE....: 30x15Mb
FORMAT..........: Bookware
LANGUAGE........: English
URL.............: http://www.lynda.com
Competitive advantage is not about how good you are but about whether
you're faster, better, or cheaper than competitors in your particular
market. In this course, global strategy expert Anil Gupta, a professor at
the University of Maryland, provides an overview of the sources of
competitive advantage. He explains how and why companies are always
simultaneously competing in two arenasΓonstage and backstageΓand how
competitive advantage is dynamic; an advantage you have today may not be
an advantage tomorrow.
Author: Anil Gupta
Subject: Business, Business Skills, Leadership
Level: Appropriate for all
Duration: 57m 42s
Released: Oct 16, 2014