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RELEASE NAME....: Lynda.com.LogoLounge.Handmade.Aesthetic.in.Logo.Design-ELOHiM
RELEASE DATE....: 2014-12-10
RELEASE SIZE....: 35x15Mb
FORMAT..........: Bookware
LANGUAGE........: English
URL.............: http://www.lynda.com
The handmade aesthetic isn't limited to little boutiques; even large
businesses (including Starbucks, Nordstrom, and Whole Foods) understand
when it's best to play the "handmade" card. Kick back in the LogoLounge
and learn how imperfection, texture, and personality can help add a sense
of authenticity to your client's brand. Design expert Bill Gardner shows
how to decide when a human touch is appropriate, incorporate free-form and
line-drawing illustration techniques, use color and texture to make
surfaces seem more tactile, and use typography to express specific ideas.
The good news? You don't have to relinquish your favorite digital tools.
Bill shows how to create this "old world" look using "new world" shortcuts.
Author: Bill Gardner
Subject: Design, Logo Design, Design Skills
Level: Intermediate
Duration: 1h 21m
Released: Dec 10, 2014