LYNDA_ONLINE_MARKETING_FUNDAMENTALS_MERRY_XMAS_TUTORIAL-kEISO

Section

Appz

Group

kEISO

Size

1,04 GB

Files

25

Date

2014-12-24

NFO

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 ▀▓█▓▄▄▓████▄▄▄██▀▀           RELEASE INFORMATION           ▀▀██▄ ▄████▓▄▄▓█▓▀
  ▀▓████▀▓█▀ ▀▓▀                                               ▀▓  ▀█▓▀████▓▀
 █ ▀█▓▓██▄▄██    TITLE: ONLINE MARKETING FUNDAMENTALS             ██▄▄██▓▓█▀ █
 █▀ ▐█▒▓██░██                                                     ██░██▓▒█▌ ▀█
 █▀  █▓███▒█▌                                                     ▐█▒███▓█  ▀█
 █▀ ▐█▓███▓█░                                                     ░█▓███▓█▌ ▀█
 █▀ ▐██████▌     PUBLISHER..........: LYNDA                        ▐██████▌ ▀█
 █▀ ▀▀████▓      LINK...............: http://is.gd/FTFFKT           ▓████▀▀ ▀█
 ▌ ▓██▌▄ ▀▀      AUTHOR.............: BRAD BATESOLE                 ▀▀ ▄▐██▓ ▐
 ▌▐███░▒███▌     LEVEL..............: BEGINNER                     ▐███▒░███▌▐
 ▌ ████▓████     RUNTIME............: 3H 31M                       ████▓████ ▐
 █ ▐▓█▀█████░    LANGUAGE...........: ENGLISH                     ░█████▀█▓▌ █
 █▀ ▀▄█▄▄▀▀█▓    RELEASE TYPE.......: RETAIL                      ▓█▀▀▄▄█▄▀ ▀█
 █▀▄ ▄▀███▓▄     RELEASE FORMAT.....: ISO                          ▄▓███▀▄ ▄▀█
 █▀█ ▐▓▄▀████    STORE DATE:........: 2014.12.24                  ████▀▄▓▌ █▀█
 █▀█ ▐█▌▓██▓     RELEASE DATE.......: 2014.12.24                   ▓██▓▐█▌ █▀█
 ▓▀█ ▓▌░██▓      ISO SIZE...........: 1.132.500.992 B               ▓██░▐▓ █▀▓
 ▒▀█ █ ▓█▓       ISO CHECKSUM.......: 3770DFAD                       ▓█▓ █ █▀▒
 ░ █ ▌░██        DISKCOUNT..........: 23 X 50MB                       ██░▐ █ ░
   ▓█▌▓█▌        SAVED MONEY........: YOU DID!                          ▐█▓▐█▓
 ░ ▒█▐██         DISKNAME...........: keiso_lomf                       ██▌█▒ ░
   ░▀ ▀                                                                   ▀ ▀░
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█▀  ▓░  ▄ █▄▌██ ▄ ▀ ▀█▌▐▓▀         TUTORIAL          ▀▓▌▐█▀ ▀ ▄ ██▐▄█ ▄  ░▓  ▀█
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 █▀█ ▄▓  ▄ █▀▀                                                   ▀▀█ ▄  ▓▄ █▀█
 █▀█ ▄▓  ▄ ▐▌                                                     ▐▌ ▄  ▓▄ █▀█
 █▀█ █▓ ▄▓▄▀  Learn how to promote your business effectively       ▀▄▓▄ ▓█ █▀█
 █▀█ ▓▒  ▒  online and develop a targeted online marketing strategy  ▒  ▒▓ █▀█
 █▀█ ▒░  ░  that engages potential customers throughout the digital  ░  ░▒ █▀█
 ▓▀█ ▒░  landscape. In this course, Brad Batesole explains today's      ░▒ █▀▓
 ▒▀█ ░▓  digital marketing techniques in simple, easy-to-understand     ▓░ █▀▒
 ░ █  ▒  terms, demonstrating how you build a successful online         ▒  █ ░
   ▓  ░  marketing campaign for all digital channels: search, video,    ░  ▓
 ░ ▒  ░  social, email, and display. Brad shows how to evaluate your    ░  ▒ ░
   ░     website and identify conversion goals, measure and interpret   ░
   ░     website analytics, get the most out of SEO, and set up your    ░
   ░     first text and display ads. Then see how to connect with       ░
   ░     communities on the leading social networks, learn best         ░
   ░     practices for developing and distributing video marketing      ░
   ░     content, and find out what makes an email marketing campaign   ░
   ░     successful. The course wraps up with tutorials on content      ░
   ░     marketing and mobile marketing, as well as recommendations fo  ░
   ░     expanding your digital marketing skillset.                     ░
   ░                                                                    ░
   ░                                                                    ░
   ░     Topics include:                                                ░
   ░                                                                    ░
   ░                                                                    ░
   ░     * What is online marketing?                                    ░
   ░                                                                    ░
   ░     * Exploring the components of digital marketing                ░
   ░                                                                    ░
   ░     * What makes a website effective?                              ░
   ░                                                                    ░
   ░     * Working with a designer or developer                         ░
   ░                                                                    ░
   ░     * Creating engaging web copy                                   ░
   ░                                                                    ░
   ░     * Choosing responsive design                                   ░
   ░                                                                    ░
   ░     * Understanding online analytics                               ░
   ░                                                                    ░
   ░     * Using goal and event tracking                                ░
   ░                                                                    ░
   ░     * Exploring the conversion funnel                              ░
   ░                                                                    ░
   ░     * Defining key performance indicators (KPIs)                   ░
   ░                                                                    ░
   ░     * Understanding SEO techniques                                 ░
   ░                                                                    ░
   ░     * Conducting keyword research                                  ░
   ░                                                                    ░
   ░     * Creating a content strategy                                  ░
   ░                                                                    ░
   ░     * Leveraging local SEO                                         ░
   ░                                                                    ░
   ░     * Understanding who's on social media                          ░
   ░                                                                    ░
   ░     * Marketing with Facebook, Twitter, LinkedIn, and Pinterest    ░
   ░                                                                    ░
   ░     * Creating compelling video marketing campaigns                ░
   ░                                                                    ░
   ░     * Building an email marketing plan                             ░
   ░                                                                    ░
   ░     * Measuring the success of your marketing efforts              ░
   ░                                                                    ░
   ░     * Setting up a blog                                            ░
   ░                                                                    ░
   ░     * Running A/B marketing tests                                  ░
   ░                                                                    ░
   ░     * Looking at affiliate marketing                               ░
 ░                                                                           ░
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 ▌ ░▓█                                                                   █▓░ ▐
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  ▀█ ▀████ ██▀████▐████▓▀   ▄▀▀▀▄ ▄▄▓▐ ░ ▌▓▄▄ ▄▀▀▀▄   ▀▓████▌████▀██ ████▀ █▀
   ▀█▄  ▀▀▀████▓▀▄█▓▀▀     ▐▌ ▀▓ ▌▀▀▀▀▄▀▄▀▀▀▀▐ ▓▀ ▐▌     ▀▀▓█▄▀▓████▀▀▀  ▄█▀
      ▀ ▄▄    ▀▀▀▀▀▀▀   ▄▌  ▀▄▄▄▀ ▀▀▀▄ ▀ ▄▀▀▀ ▀▄▄▄▀  ▐▄   ▀████▀▀ ▄▄ ▄▄ ▀
          ▀▀█▄▄▄▄▄▄▄▄▄████▄    ▄  ██▌▐ █ ▌▐██  ▄    ▄████▄▀        ▀▄▄
                ▀▀▀▀▀▀▀▀██▓▓░░  ▄  ▀ ▐ ▓ ▌ ▀  ▄  ░░▓▓██▀▀▄ H7/BREAK ▄▀
                         ▄▀ ▄ ▀▄  ▓ ▄▐ ▒ ▌▄ ▓  ▄▀ ▄ ▀▄    ▀▐▄    ▄▌▀
                        ▐▌ ▌ ▐ ▐▌ ░  ▐ ░ ▌  ░ ▐▌ ▌ ▐ ▐▌
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                           ▀▀▀ █  █  █ ░ █  █  █ ▀▀▀
                                ▀▀  ▐▐ ░ ▌▌  ▀▀
                                    █▐ ░ ▌█
                                   ▀▄▐ ░ ▌▄▀
                                     ▐ ▒ ▌
                                     ▐ ▓ ▌
                                    ▄▀ ■ ▀▄
                                   ▐▌ ■░■ ▐▌
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