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RELEASE NAME....: Lynda.com.Learn.Google.AdSense.The.Basics-ELOHiM
RELEASE DATE....: 2016-07-09
RELEASE SIZE....: 11x15Mb
FORMAT..........: Bookware
LANGUAGE........: English
URL.............: http://www.lynda.com
Learn how to generate a steady stream of revenue from your website with
Google AdSense, Google's display networking tool. Author and marketer
Anson Alexander teaches you how to get up and running with AdSense, and
display ads that "make sense" for your website. Learn how to set up an
account, place limitations on ad content, create and spend on ads, and use
advanced placement strategies. Plus, with AdSense reports, you'll learn
how to identify ad trends, increase page views, and maximize ad
performance.
Topics include:
* Understanding ad networks and AdSense's limitations
* Setting up an AdSense account
* Creating new ad units
* Displaying ads on a website
* Configuring channels and ad styles
* Allowing and blocking ads
* Reviewing the AdSense dashboard
* Running AdSense reports and custom reports
* Exporting data
* Reviewing payee and account settings
* Downloading the AdSense mobile app
Subjects: Content Marketing, PPC, Advertising, SEM, Marketing, AdSense
Author: Anson Alexander
Level: Beginner
Duration: 1h 24m
Released: 7/6/2016