Another exquisit release
Lynda.Facebook.Marketing.Advertising.Jul.2017-XQZT
Title: Facebook Marketing: Advertising
Publisher: Lynda
Iso Size: 233M (243933184 B)
Files: 5F
Date: 07/20/2017
Course #: 466185
Type: Social Media Advertising
Published: 6/2/2016
Modified: 7/19/2017
URL: www.lynda.com/Facebook-tutorials/Facebook-Advertising-Fundamentals-2016/466185-2.html
Author: Megan Adams
Duration: 1h 35m
Skill: Intermediate
Exercise: [ ]
Installation:
Unpack that shit, mount that shit, run that shit
Notes:
Amplify your social media marketing campaigns with Facebook
advertising. Facebook ads allow you to target specific
audiences, so you can make sure your ads are getting in front of
the right people. This course will help new Facebook
advertisers effectively create, budget, place, and manage
Facebook ads.ee Social media strategist Megan Adams takes you
through the basics: setting up an account, understanding ad
structure, and using the Ads Manager tools. She shows you how to
make critical placement and budget decisions wisely. Learn when to
promote pages vs. individual posts, when to use photo ads vs. link
ads, and whether to place ads in the desktop or mobile news feed, in
the sidebar, Instagram, or other places in Facebook's
advertising network. Megan also shows you how to run ad
reports, so you can determine whether your ads are
accomplishing your goals. Finally, leave with some tips for
writing great ads, choosing effective images, and improving ad
performance.eernThis course is part of a Learning Path
approved by the American Marketing Association.ecimg
src="http://files2.lynda.com/files/images/AMA_Logo.jpg"
height="50%" width="50%"eeGain the skills you need to become an ca