Another exquisit release
Lynda.Local.SEO.Aug.2017-XQZT
Title: Local SEO
Publisher: Lynda
Iso Size: 572M (598712320 B)
Files: 12F
Date: 08/31/2017
Course #: 494107
Type: Enterprise Marketing
Published: 9/19/2016
Modified: 8/30/2017
URL: www.lynda.com/Google-Maps-tutorials/Local-SEO/494107-2.html
Author: Brad Batesole
Duration: 2h 31m
Skill: Intermediate
Exercise: [ ]
Installation:
Unpack that shit, mount that shit, run that shit
Notes:
Search engine optimization (SEO) is crucial to the success of
every business. But local SEO is particularly important to
"brick and mortar" stores and services. Customers don't rely on the
yellow pages anymore. They turn to Google instead. This course
will help businesses of all sizes achieve maximum visibility on
search engines, and drive more traffic (web traffic and foot
traffic!) to their sites and stores.eeFirst, get an overview of the
local SEO landscape, tips for evaluating and optimizing your
site, and advice on conducting keyword research. Author Brad
Batesole also shows how to optimize your site structure and
on-page content, acquire local citations, and make sure your
name, address, and phone (NAP) information is consistent across the
web.eeWant to appear in Google Maps and local search results? Find
out how to make sure your listing shows up by setting up your
Google My Business page, and learn how to incorporate links and
reviews. Finally, discover how to secure backlinks from
reputable sources and handle SEO for a business that has
multiple locations. If you want to boost your ranking,
understand the competition, or just understand how search
engines like Google operate at a local level, this is the course
for you. rn