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<CRU/1OO/SAC/TXN> ▀█
TYPE FOUNDRY : Jeremy Tankard Typography
FONT NAME : Kingfisher
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▓ ░ ▓▓▓ SUPPLiER: TEAM TYPO RELEASE DATE: 1/1/2008 ▓▓▓ ░ ▓
▓ ░ ███ PACKAGER: TEAM TYPO TOTAL DISKS : 01 X 1.44MB ███ ░ ▓
▓ ░ ▓▓▓ PRiCE : ú225.00 TYPE : OpenType/CFF ▓▓▓ ░ ▓
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▓ ░ ███ The concept of making text type interesting to the eye, and ███ ░ ▓
▓ ░ ███ in so doing make the reading experience a better one, has ███ ░ ▓
▓ ░ ███ been discussed many times. An interesting view is that the ███ ░ ▓
▓ ░ ███ punchcutter was well aware of the need for subtle ███ ░ ▓
▓ ░ ███ irregularities in the letterforms he cut. It can be ███ ░ ▓
▓ ░ ███ suggested that these irregularities break the systematic ███ ░ ▓
▓ ░ ███ monotony of the reading experience. ███ ░ ▓
▓ ░ ███ ███ ░ ▓
▓ ░ ███ The theory is that character irregularities will, when the ███ ░ ▓
▓ ░ ███ type is set, give the text a lively pattern, nothing ███ ░ ▓
▓ ░ ███ startling, but with just enough interest to entice the eye. ███ ░ ▓
▓ ░ ███ Perhaps, today the irregularities of punchcutting, once ███ ░ ▓
▓ ░ ███ lost to industrialization, could be reintroduced in an ███ ░ ▓
▓ ░ ███ attempt to reinvigorate the reading experience. This idea ███ ░ ▓
▓ ░ ███ was developed through the design of Kingfisher. ███ ░ ▓
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▓ ░ ███ A slight irregularity has been added to the letters to make ███ ░ ▓
▓ ░ ███ the overall flow of the type seem less rigid. Several of ███ ░ ▓
▓ ░ ███ the lowercase letters, for example, incorporate some degree ███ ░ ▓
▓ ░ ███ of movement and the illusion of a slight slope has been ███ ░ ▓
▓ ░ ███ added to the verticals. All this imparts a very subtle ███ ░ ▓
▓ ░ ███ restlessness to the text. As the font design progressed it ███ ░ ▓
▓ ░ ███ was tested for text-setting suitability. A model double- ███ ░ ▓
▓ ░ ███ page book spread was set up, this was printed using each ███ ░ ▓
▓ ░ ███ new trial version of Kingfisher. Seeing the letters perform ███ ░ ▓
▓ ░ ███ together as text made it easier to weed out problems. It ███ ░ ▓
▓ ░ ███ also made it possible to evaluate the desirable colour of ███ ░ ▓
▓ ░ ███ the developing font. Modifications could be made and slowly ███ ░ ▓
▓ ░ ███ the letters came together. ███ ░ ▓
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▓ ░ ███ http://www.typography.net ███ ░ ▓
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▓ ░ ███ MERRY XMAS and HAPPY NEW YEAR 2008 FROM TEAM TYPO!!! ███ ░ ▓
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